Sustainable Package Design
While doing a bit of research on package design for a FRESHTHRILLS branding and package design project, I recently stumbled on what I think is one of the coolest package design solutions I’ve seen in a while. This design gem was developed by Po-Zu an environmentally friendly footwear brand in collaboration with Maharishi a British lifestyle brand.
All of the leathers and rubbers used in their products are organic, and the shoe box itself is made out of biodegradable coconut material and can be reused as trays for growing seeds. The innovation goes beyond the packaging and the company’s website says of the wearing experience, “Over time, the warmth of your body and the pressure on the coconut foot mattress will help the foot mattress to conform to the contours of your feet.”
Pretty cool stuff.